What Is Managed Live Chat Service?

You’re familiar with that small chat box on websites you often visit. Perhaps you’ve even engaged with a live chat or chatbot on a site to inquire about a product before making a purchase. But have you ever thought of leveraging live chat as a strategic tool in your own business’ sales and customer service arsenal? Live chat offers a wealth of benefits for both B2C and B2B companies marketing their products and services online. In today’s world of instant gratification, the ability to address your customers’ questions and
concerns in real time does more than just demonstrate your company’s dedication to its customers. It also plays a pivotal role in increasing sales and, consequently, profits.

Live chat is more than just a web service for customer communication. It’s a dynamic tool that functions in real time, enabling immediate interaction between your customers and your company. This instant communication capability is crucial for boosting engagement, a concept known as “speed to lead”. By engaging prospects the moment they show interest, live chat significantly enhances the chances of converting inquiries into sales, thereby increasing your return on investment.

The immediate increase in conversion rates increases topline revenue and reduces client acquisition costs – the resulting impact on Net Profit and Cash Flow is to be experienced to be believed.